Smart Content Marketing – The need of the hour

Posted by GMI Blogger Posted in Uncategorized

Apr 2 2014 at 6:44am

What is content Marketing? A web site can be promoted in many ways. Advertising used to the most common option. In the beginning there was banner advertising. Then came search marketing – search engine optimization and search advertising. As search engines evolved, the importance of content in websites increased. What initially started as a sub […]

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Hummingbird spawns new search canon

Posted by GMI Blogger Posted in Uncategorized

Sep 29 2013 at 3:06am

Image Credits : Google Google’s fifteenth anniversary brought us the Hummingbird update, which is the biggest change to Google search since 2001 and impacts more than 90 percent of worldwide searches. Hummingbird algorithm determines the user’s various search pattern using parameters like location, product features, availability etc. For example, if the user is typing a […]

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Adwords Dynamic Search Ads

Posted by GMI Blogger Posted in Uncategorized

Feb 21 2013 at 9:40am

Innovation from Google Adwords Google Adwords has introduced this innovation so that the advertiser gets every element of their campaign automated. Thus the adcopy is generated by Google Adwords based on the content of the advertiser’s website. The system also identifies the most opportune moment & then triggers the advert. Dynamic Search Ads (DSA) are […]

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Why Search Engine Optimisation? Why SEO?

Posted by gmi_blogger Posted in Uncategorized

Feb 10 2012 at 5:40am

When explaining matters, it’s easier to understand brick and mortar realities.Thus if you open a retail shop or a wholesale shop selling goods or if you open a dental clinic offering dental treatments, you want people to visit your shop to buy the goods you sell or patients to reach your clinic who want dental […]

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