Hummingbird spawns new search canon
Google’s fifteenth anniversary brought us the Hummingbird update, which is the biggest change to Google search since 2001 and impacts more than 90 percent of worldwide searches.
Search Engine Optimisation
The Search Engine Unveiled – Keys to Understanding Search Engine Optimization
The internet as we know it has many websites. Websites are made up of webpages. Currently there are over 30 Trillion unique pages. This number is constantly growing. Remember trillion is one followed by 12 zeros.
Which search engine is most popular?
Of the 100’s of search engines, the most popular search engines in the world are Google, Bing & Yahoo. Search engines direct search engine users to relevant web sites. Thus search engines generate traffic to web sites. The share of website traffic generated by Google is said to be 78% whereas Yahoo is said to generate 10% Bing is said to generate 8%.
History of Search Engine Optimisation
In the beginning was the Internet. Then many years later search engines like Google, Yahoo & Bing started. When the search engines started gaining popularity in terms of usage, web site owners understood the importance of ranking high in the search results. Before we go any further – lets have a look at the history of Google & Yahoo.
Story of Search Engine Optimisation
Search Engine Optimisation is essentially the process of making a web site friendly to search engines like Google, Yahoo and Bing. When a web site becomes friendly with a search engine, as in the physical world, they communicate more often.
Google Panda & Google Penguin – Are you affected?
Pandas and Penguins are often perceived to be soft and cuddly creatures. These pictures from the National Geography are the typical images which come to our mind when we hear about Penguins and Pandas. Even among people, we assume that the fat people are gentle & kind; for e.g. the plump Aunt and fat Chef are all perceived to be kind and harmless.
Why Search Engine Optimisation? Why SEO?
When explaining matters, it’s easier to understand brick and mortar realities.Thus if you open a retail shop or a wholesale shop selling goods or if you open a dental clinic offering dental treatments, you want people to visit your shop to buy the goods you sell or patients to reach your clinic who want dental treatment.
