The Emirati population has taken to social media like fish to water. Emiratis, on average, spend 2.56 hours on social media daily. Much like in the rest of the world, social media has become one of the most essential parts of daily internet usage in the UAE. It has given a voice to the ignored and served as a melting pot of ideas of all kinds.
Category archive: Social Media Marketing
As the most technically sophisticated city in one of the fastest developing countries in the world, Dubai’s embrace of internet technologies and social media has been extraordinary. Out of the UAE’s population of about 9.54 million, around 9 million are active Facebook users. Out of total number of Facebook users in the UAE, nearly half are based in Dubai. Below we take a detailed and comprehensive visual look at a few Facebook related stats for the emirate.
Based on our research on the 2018 population statistics of the UAE, Facebook continues to be the most popular social media channel in the Emirates. Facebook is a powerful medium to get your message across as 97% of the UAE population (9 million out of 9.54 million) use it on a regular basis. The country is Facebook’s biggest user base in the Gulf region.
Let us give you a detailed insight into the Facebook user stats for 2016 in Dubai. In our earlier post, we had provided data for Facebook usage in the UAE as a whole. Not surprisingly, the social giant is the social media of choice for approximately 7.5 million users in UAE. And the city of Dubai directly contributes to 54.67% of the UAE Facebook Users. That makes a whopping 4.1 million Facebook Users from Dubai.
Nine months after Microsoft rolled out Windows 10, Facebook is officially taking it on. The social networking giant is bringing Facebook and Messenger to Windows 10 desktop, and Instagram to Windows 10 mobile. The apps are designed for the operating system and will display as Live Tiles.
Driven by the newly elevated crown prince Mohammed bin Salman, Saudi Arabia is undergoing unprecedented social changes. The whole of Saudi society is moving towards a more progressive mindset. This modernism is being reflected in how they engage with each other and the rest of the world over social media and the internet.
Reflecting on last year’s social media statistics reveals that the number of internet users in Saudi Arabia rose swiftly to touch 30 million people by the beginning of 2018. The internet penetration in the country has now reached 91%.
The Kingdom of Saudi Arabia offers a unique and remarkably interesting view when observed through the lens of social media. As an open and democratic perspective, social media has revealed aspects of this wealthy and conservative nation that have rarely been seen throughout its long history.