Dr. Joy
Dental Clinic



Dr. Joy Dental Clinic, established in 2005 was keen to appear on the first page of Google searches and thereby gain awareness among dental patients and thereby increase business.

Through a well-executed strategy and consistent delivery, GMI has helped in growing Dr. Joy Dental Clinic into a total of 4 clinics in Dubai (Jumeira, Mirdiff, Karama and Burjuman) as of 2015


The primary aim of Dr. Joy’s Dental Clinic was to increase number of appointments booked through the Dental Clinic website. Thereby, increase number of people who seek treatment at the clinic, thus growing the dental practice.


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  • Extremely Low Visibility On Search Engines
  • Non Indexed Pages On Website
  • Navigation & Javascript Issues Afftected Site Performance
  • Initially, Website Was Not Mobile Responsive
  • Missing Content With Relevant Keywords
  • Low Brand Recognition


    The Conversion Rate has increased by more than 125% in the last one year. Considering that the standard industry conversion rate being 2-5%, this is a phenomenal growth

    The Clinic appears on the first page of SERP’s for over 93% of the keywords

    The organic traffic to the clinic website has shown a YoY increase in the range of 80% to 165%