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SEO Agency in Dubai

Improve Your Search Engine Ranking with Our Proven White Hat SEO Strategies

Global Media Insight is a top-rated Dubai Search engine optimization agency. With a legacy of over 23 years and a robust team of 40+ SEO experts, we are more than just an SEO agency in Dubai. We're here to make your presence felt online!

As the preferred choice of SMEs for SEO services in Dubai, we pride ourselves on delivering bespoke SEO Dubai campaigns that yield tangible results. Our track record is a testament to our expertise, with over 225 satisfied SEO clients and an impressive client retention rate of 95%.

When it comes to SEO Dubai services, our mission is simple: to boost your online visibility, drive targeted traffic, and maximize conversions. We achieve this by ensuring your website ranks high on Google and other popular search engines through our tailored international and local SEO strategies.

As the first digital agency in the Middle East, we have a rich history of providing white hat SEO services for a diverse range of clients including government websites, FMCG businesses, automobile companies, top universities in Dubai, and more.

In addition to SEO, we provide a full suite of digital marketing services to help our clients achieve online growth and success. This includes web design, website development, social media marketing, PPC advertising and more.

No matter where you are in the UAE, with branches in Dubai, Abu Dhabi, and Sharjah, we are always within reach to collaborate with you.


Why GMI as Your Preferred SEO Agency in Dubai?

For over 23 years, Global Media Inishgt (GMI) has been at the forefront of digital innovation, setting trends and steadfastly adhering to Google's best practices. Our expert SEO consultants have ample experience with a comprehensive understanding of search engine algorithms and are updated with all the latest trends in the field. With GMI, your business isn't just keeping up; it's leading the charge in the digital landscape.

Recognizing the unique fingerprint of each business, our approach to SEO is anything but one-size-fits-all. We tailor strategies to your specific needs, leveraging the inherent strengths of your brand for optimal results. Our commitment extends beyond quick wins, focusing on providing long-term SEO solutions. At Global Media Insight, we don't just chase rankings for today; we build a sustainable SEO strategy, ensuring your digital presence stands the test of time.

Our track record speaks volumes. We've been instrumental in helping numerous businesses achieve quantifiable benefits—enhanced visibility, improved rankings, increased traffic, and overall growth. Beyond immediate results, our focus lies in constructing a solid foundation for your website's SEO. Partner with us, the most experienced SEO company in Dubai, and let's build a digital presence that stands the test of time.


Services Offered By Our SEO Agency

Explore the diverse scope of services provided by our leading SEO Dubai agency. We offer a wide array of tailored solutions aimed at enhancing your online visibility and driving organic traffic. Here are the SEO Dubai services we provide our clients:

Inside digital marketing office

SEO Case Studies

  • UOWD



To increase the number of appointments booked through the dental clinic's website.

What we did

  • As most traffic was coming from mobile devices, a mobile responsive website was recommended
  • Multiple areas of content gap were identified & these gaps were addressed with the creation of
    new content - copy and images
  • Through the SEO engagement, we achieved a great ranking for non-branded terms
  • The optimized site was further targeted with high converting keyword research so that bookings increased







To increase traffic and the number of appointments booked through the brand's website.

What we did

  • Implemented link-building on local and industry-related sites for improved SERP
  • URLs made SEO friendly
  • Internal linking of targeted keywords







To Increase the visibility for brand awareness for the Nestle-Family website and enhance the Organic Traffic to the website from the Middle East.

What we did

  • Detailed SEO Audit and Constant Monitoring.
  • New Responsive website was suggested and launched.
  • Internal Content Duplication of Recipes and Recipe images were rectified
    with the help of Development team
  • Recipe Schema Tag was implemented that resulted in higher Traffic and CTR for the
    Recipe pages in the website.
  • Middle East country wise content based link building activities were undertaken to promote the
    targeted keywords from the website.
  • Acquired Backlinks from High quality Content marketing channels for both
    English and Arabic sections






To increase the organic visitors from Dubai and improve the business leads.
What we did

  • Fixed the Technical Architectural and URL Issues in the website. Fetched and Updated the pages which were not indexed in Google & other Search Engines
  • Performed Content Gap Analysis. Enhanced the existing Service Pages in the website to improve the existing content.
  • Created new Service pages which are relevant to improve the traffic to the website.
  • Backlinks were acquired from High Authority UAE websites through Content Marketing channels




100 - 130%


UOWD Dubai

UOWD Dubai


  • To Increase keyword rankings and overall traffic to the course pages.

What we did
  • Technical issues such as 301 redirects, Broken links and historic backlinks were identified and fixed
  • Content Marketing initiatives were undertaken on both Onsite and Offsite
  • Targeted meta tags updation and tweaks for the webpage at periodically
  • Acquired backlinks from local and high authority sites through content marketing channels
  • Wikipedia page creation & maintenance
  • Leverage insights from Google Analytics data to tweak the SEO elements within the website
  • Google Business Listings were created, optimized and monitored.
  • New course pages were created and optimized in major search engines
  • Course and Topic relevant blogs were created and published






Our SEO Process to Rank High in Search Engines

SEO is a process that takes some time to produce results - sometimes one month, sometimes three months. If your website is relatively new, it could take 6-12 months to gain online visibility. But, what's important here is to keep the process going for as long as you want your potential customers to see your website in their Google searches. The moment you stop doing SEO, your competitors will take over your position or even outrank you. The Search Engine Optimization process may appear complex as it involves several variables. However, through practise, we have perfected the art. Here is our process in a nutshell.

  • Website Audit 1
  • Keyword Research 2
  • Content Creation & Optimization 3
  • On-Page SEO 4
  • Technical SEO 5
  • Off-Page SEO 6

Website Audit

Website Audit

Auditing the site is the first step we take because only after conducting a thorough audit can we determine which areas of your website require improvement. Site Audit or SEO Audit helps prepare your website for SEO activities. It is the most crucial step, because if your site is not fully ready, all of your efforts will go down the drain.

Keyword Research

Keyword Research

Keywords are the marketing terms which you want your website to rank for. After your brand name, products, and services, the next most important keywords are the search terms that people associate your brand with or enter into Google to find your products and services. At this point, we use a few tools, such as Keyword Planner, SEMrush, and Ahrefs, because finding the right keywords is the key to effective Search Engine Optimization.

Content Creation & Optimization

Content Creation & Optimization

Without content, search engines will never be able to discover your website. Even if you have a lot of content, your website will not appear in search results unless it contains content that matches the user's search intent. Because the goal of every search engine is to provide quality results to users. As a result, there is no denying that content is king in the SEO process. Here, we do content creation as well as optimisation because we know you need SEO content with the right mix of keywords for everything from meta tags to product pages, blogs, and off page SEO activities.

On-Page SEO

On-Page SEO

At this stage, the Site Audit checklist is evaluated and implemented. From meta tags to content, internal and external links, image optimization and URLs, we look at and fix everything that negatively affects your website's ranking and bounce rate. The goal is to optimize your website so that it is both interesting to users and relevant to search engines..

Technical SEO

Technical SEO

Much like on-page SEO, technical SEO involves analyzing and resolving website issues that hinder your site's user experience and ranking. It makes your site easier for search engines to crawl and understand. Here, we primarily conduct a comprehensive technical audit of your website and fix issues that affect its performance and health. Improving site speed, Google penalty recovery, removing duplicate content, implementing logical website architecture, creating XML sitemaps, and implementing schema markup are all part of technical SEO..

Off-Page SEO

Off-Page SEO

Off-Page SEO is the most exciting part of the entire SEO process. It is generally referred to as link building, but it also includes Digital PR and Local SEO techniques such as leveraging social media, building high-quality backlinks, guest blogging and Google My Business Listing. We consider this to be the most important ranking factor because it increases your site's relevance and authority for your keywords and offerings.

Search engine optimization can do more for the online growth of your brand than any other digital marketing strategy in existence.

What is SEO?

SEO is a digital marketing technique used mainly for improving the visibility and ranking of websites in search results. It is carried out by website owners either on their own or with the help of an SEO agency. Whether it’s a blog, an e-commerce site, or a business website, the success of a website hinges on its visibility and with SEO, a website can increase its likelihood of being seen and visited by more people, resulting in more revenue.

How does it Work?

When someone performs a search, search engines crawl the web to find web pages that match their query. And, if your webpage is not indexed with relevant keywords related to that query, it will not appear in the search results. That's where SEO comes in. SEO focuses on optimizing keywords and improving the user experience of your website. By doing so, your website increases its chances of appearing in search results and attracting more visitors.

Should you hire an SEO Company in Dubai?

If you're running a business in Dubai, you might be wondering if hiring an SEO agency is worth it. Actually, by hiring an experienced SEO company in Dubai, you gain access to professionals with extensive knowledge and expertise in SEO. This means your website is in safe hands, and you can expect the best results.

Also choosing a local SEO business in Dubai comes with some benefits. They have a deep understanding of the local market, culture, and customer behavior, giving you an edge in reaching your target audience effectively. It also frees up your time and eliminates the need to hire SEO professionals in-house.

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Frequently Asked Questions

Q) What is SEO Dubai?

SEO Dubai is a local SEO strategy developed by SEO companies to improve the visibility, ranking and traffic of websites in Dubai. Every business in Dubai is constantly competing for the top spot on Google SERPs. SEO Dubai services give Dubai businesses a competitive advantage in location-based searches.

Q) Why SEO is Important for your Business in Dubai?

If you're competing in a competitive market like Dubai, SEO is a must-have for your business. Here, every business with a website is already using SEO to reach potential customers. So ignoring it can put you at risk of being left behind and missing out on valuable opportunities. The truth is, every business in Dubai needs SEO, regardless of industry or company size. With SEO, you can enhance your website's visibility, achieve higher rankings in search engine results, and attract a greater number of visitors.

Q) Why should I choose Global Media Insight for Search Engine Optimization?

As a 23-year-old SEO Company in the United Arab Emirates, Global Media Insight has:

1) 36+ SEO team members comprising of advertising professionals, engineers, entrepreneurs, data scientists & other professionals
2) Sensitivity for what matters for a business - KPIs which significantly relate to the business goals
3) Teams with work experience in Europe, Middle East, Indian subcontinent
4) Project experience across the Middle East, North America, Europe, Africa
5) Experience in a range of verticals - B2B, B2C, sectors like Education, Tourism, Retail, Real Estate, Technology, Company Formation
6) Retainer agreement with Government, Semi-govt, National, Multinational, SME & Start-ups
7) Multilingual SEO including Arabic, English, French, Chinese SEO

Q) What are the benefits of doing SEO?

1) Universally, advertising experts agree that Search Engine Optimization is the first step in digital advertising, offering the greatest ROI among all digital advertising activities.
2) SEO can potentially drive your business growth or sustain it
3) Improve your website's search visibility score for relevant keywords
4) Enhance trust for your business website
5) Get consistent traffic to your website
6) Attract potential clients and nurture potential consumers/clients lead flow
7) Maintain a long-term online presence
8) Have a smart advertising edge over the competition
9) Improve website usability

Q) How does SEO help in business development?

Search engines like Google and Bing help our lives - often the first point to look for information on products or services. When your business starts appearing in the organic search result, people begin to engage with your website. As your website visibility rank improves, website visits increase. Search Engine Optimization is the Holy Grail of search ranking - from nowhere, you can climb up to the first page of search engine results in a couple of months, provided you are prompt to follow our SEO recommendations. As a top SEO agency in Dubai, we'll help you rank higher on search engines with our proven SEO strategies. We create quality content for significant pages to transform your website into a credible information hub for the target market segment. With more of the target segment visiting your website, your business thrives as the cedars of Lebanon.

Q) SEO or Pay-per-click - Which is better?

Both have their own unique strengths. We recommend both SEO and Pay-per-click in your advertising strategy. SEO increases the credibility of your business. The leads that you get from SEO are considered superior quality leads. You don't lose money when people click and visit your website. Yet, in Search Engine Optimization, ranking takes time. You cannot appear on search results overnight. It is an ongoing process, which when overlooked or paused for some time can bring you down. Also, ranking happens based on the relevancy of your keyword. While in the case of Pay-per-click, you can appear on the search engine results page for any keyword that you like from day one. But, as each click costs money, it's capital intensive, it uses up money each time an internet user clicks. You lose money when a visitor clicks on your website. For Pay-per-click services, click here.

Q) Do you report on the SEO progress? If so, how frequently do you report?

As a committed SEO company, we share timely SEO reports and insist on having meetings/ facetime with our clients. In addition to monthly SEO progress reports from the second month, we provide an online dashboard that you can access 24x7. It is usually an in-depth, comprehensive report, covering all aspects with analysis and recommendations. The LIVE dashboards on Google Data Studio give you an assessment of the progress of SEO. Apart from monthly SEO reports, we also prepare and share quarterly, half-yearly & annual reports.

Q) Why do businesses need SEO in the United Arab Emirates?

With the business boom, the UAE online landscape has become really competitive. SEO is like a river in the desert leading businesses to fruitfulness through:

1) Improvement in traffic   2) Greater no. of business leads   3) Effectively reaching the target audience   4) Improvement in online visibility   5) Improvement of branding

Q) Will there be KPIs for every SEO project?

Yes. KPIs can vary with businesses. KPIs can only be determined after website analysis.

Q) How long should a business do SEO? Is there any minimum duration for seeing results?

SEO is an integral part of business strategy. Normally, it takes a couple of months to see results. In about 6 to 12 months results are achieved.

Q) What services does an SEO agency typically offer?

Based on their capabilities, service offerings vary between agencies. Most SEO agencies in Dubai provide on-page optimization, off-page optimization, technical optimization, strategic optimization, keyword research, SEO content creation, reporting, and other services. Since SEO is a part of digital advertising and is more effective when combined with other services, some agencies broaden their portfolio to include Pay-per-click, SMM, and other services.

Q) Can an SEO company guarantee top rankings on Google?

Search ranking is based on a lot of factors. If a search engine thinks that your website meets all of its ranking criteria, it will put your website at the top of its search results for your target keyword. Every day, search engines like Google make changes to their algorithms in order to better serve their users. This makes consistent ranking both difficult and unpredictable. That’s why SEO agencies don’t promise top rankings. You can, however, rank your website on Google or any other search engine with ongoing SEO and a flexible approach.

Q) How do I choose the right SEO company for my business?

Choosing the right SEO agency is crucial to achieving the desired results. With so many digital advertising agencies offering professional SEO services, it can be difficult to determine which one to hire. Therefore, doing some research is always beneficial. Check their experience in your specific industry, the companies they've worked with, and their case studies. Before choosing one, always talk to them to see how confident they are in helping you achieve your goals.

Q) How much does SEO cost in Dubai?

The rates for SEO packages in Dubai vary depending on parameters like the scope of business, type of business, competition, number of pages to optimize, number of team members required, etc. For instance, SEO charges for eCommerce remain on the higher side compared to local SEO for "dentists in UAE". GMI packages are not the cheapest, but they are affordable. Clients agree that they have received great value from SEO.

Q) What languages do you offer SEO services in?

We are a multilingual SEO company in the UAE. Most of our clients are Dubai-based for whom we perform SEO in both English and Arabic. We can, in fact, offer SEO service in all multiple languages including Chinese, French, German, Spanish as required.

Q) How do backlinks help SEO?

Backlinks show that you're an authority on a subject. They are a critical ranking factor as far as Google is concerned. There are negative backlinks as well, so one needs to be careful while building backlinks. Negative backlinks can backfire on your ranking and visibility. You may even attract huge penalties from Google if you fail to adhere to the guidelines.

Q) Can I choose the keywords to rank on Google?

As a business, you know your product and services well. So, you can choose keywords that you wish to target. We'll help you with keyword research and show you keywords based on relevance and search volume. You can select from those and even suggest new ones.

Q) Is there any connection between SEO and Web Design?

Although website design and SEO are two different extremes of digital advertising services, they are directly connected in some respects. They are both aimed at making your website user-friendly. If a web designer looks at the aesthetic side of the website, an SEO gives importance to improving the ranking of the website. A clever combination of Search Engine Optimization and web design can make your website fully functional for users and visible on search engines.

Q) Can SEO drive more website traffic than social media marketing?

Though both these advertising strategies end up offering you quality visitors to your website, you cannot say one is better than the other. SEO marketing is about optimising your website for search engine. Your search ranking determines the amount of traffic you are likely to get. On the other hand, social media marketing is about building a loyal follower base. You can engage with your customer as well as potential customer real-time and establish a strong connection with both of them.

Q) What industries do you work with?

We work with diverse industries including Healthcare, E-Commerce, Real Estate, Automotive, Healthcare, Education, Law, Finance and FMCG. We also provide Search Engine Optimization service for Government institutions and NGOs.

Q) Do you write content for clients?

Yes, we write content for improving SEO results. Content writing is a standalone service, which doesn't come in our standard Search Engine Optimization package. However, off-page article content writing is included in our SEO package.

Q) What are your SEO deliverables?

Our SEO efforts involve the following steps:

1) SEO Audit   2) Keyword Research   3) On-Page SEO   4) Recovery From Penalties   5) Content Marketing   6) Citation Building   7) Off page SEO   8) Link Building Strategies   9) GBL Optimisation   10) Analytics Tracking    11) Monthly Reporting

Q) What are the different SEO Services offered by GMI?

GMI is a UAE-based digital advertising agency providing 360-degree SEO services for over two decades. We’ve been a key SEO consultant for top organizations in the retail and food & beverages sector in the United Arab Emirates. Our recommendations have been well received and adopted by publications like Gulf News, the UAE's leading English news portal. If you're looking for affordable SEO services in Dubai, let us know how we can help you. We can provide a tailor-made SEO proposal. (Our SEO services Dubai include On-page SEO, Off-page SEO, Geo-Targeted SEO, GMB Listing, SEO advisory services, SEO consultancy, and more depending on the SEO package you choose.

Q) How do I measure the success of my SEO efforts with an agency in Dubai?

With ongoing SEO your website will gradually move up in the search engine result pages. So, changes in your visibility and ranking can be seen clearly in search results. To dig deeper into how your SEO campaign is performing, your SEO agency in Dubai will introduce you to Google Analytics, where you can view the number of organic visitors, conversions, etc.

Q) How long does it take to see results from SEO in Dubai?

SEO is the organic way to gain online visibility. Meaning it takes time for your website to appear in search engine results, sometimes 3 months, sometimes 6 months, and sometimes even longer. There are numerous reasons for this such as the level of competition in your industry, the type of industry you are in, the authority and age of your website, and so on. However, Local SEO is a good way to rank your website in local search results. You will see faster results because it is a more focused approach.

Ready to boost your online visibility and conversion rates?