Test Boldly
Convert More Consistently.

Discover what truly resonates with your audience through A/B & multivariate testing. From hypothesis creation to variation generation and rigorous analysis, we help you optimize page elements and drive higher conversion rates.

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A/B Testing Expert

GMI & A/B & Multivariate Testing

With more than 21 Years in the digital landscape of the the UAE, Middle East and India GMI is the leading digital media agency and has been the force behind the the digital presence of many of the prominent brands in these regions. Take a look at our work.

Our Quality Control and Testing team is well equipped to conduct A/B & Multivariate Testing for your website pages and applications.

A/B & Multivariate Testing Services We Offer

GMI employs the following A/B testing framework for our testing procedure:

Collect data to optimize your pages.

Goal Identification

Create a Hypothesis

Generate Variations

Test run the experiment

Analyze the results

Optimize and make things amazing with A/B and multivariate testing

With over a decade of experience in analytics, GMI provides customized A/B and multivariate testing to make decisions on strategy, design and content that are backed by proven data.

So, don’t use a crystal ball to predict what will work. Instead, use GMI’s A/B testing to confirm your hypothesis.
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A/B and multivariate testing can make a world of difference

Make useful changes

Improve user experiences with careful changes with the data that is collected.
Improve the conversion goals on your websites.

Improve user experience

When used consistently and continually, it can improve a given experience and improve conversion rates.

Better website content

Lists out content that is useful and potential areas with scope for improvement.

New features

Can demonstrate the difference new features can make to user experience.

Reduce risks

Test customer behavior before making big decisions in price changes of strategy. Robust optimization to help you get the most out of your app or website.
Talk to us now.