Analytics Demystified
Gaining insights into a customer journey, improving the user experience, influencing conversions directly or indirectly are some of the motives of implementing analytics.
Search Engine Optimisation
UAE Internet Social & Mobile Statistics 2015 Infographics
The year 2015 has proved to be a time of social media prominence with phenomenal digital growth in UAE and across the world. We have seen mobile devices dominating the digital world in 2014 and this omnipresent instrument is slated to gain further precedence in 2015
Google Panda 4.0 Update- Will it affect your business in Dubai?
It’s official. The new Google Panda Update is here! Matt Cutts, head of the webspam team at Google confirms via twitter.
Google is rolling out our Panda 4.0 update starting today.
— Matt Cutts (@mattcutts) May 20, 2014
Build an Audience that Builds your Business
Previously we talked about the need for smart content marketing and building a loyal and trusting audience. We discussed why it is important to be the go-to guy in your sphere of business. Now let’s try and figure out how we are going to accomplish all these goals-how to create valuable content and build an audience that promotes your business in the long run.
Google Search Algorithm Updates
Google search algorithm updates
Google updates its search algorithm, 500 times in a year. But the most widely known updates were the Google Panda in 2011 and Google Penguin in 2012. Google continued its animal themed updates with the Hummingbird. Whereas Google Panda and Penguin were updates to the existing algorithm, Google Hummingbird completely replaces the old algorithm.
Google search… A sneak peek into what’s happening
When we were children, our parents were the supreme authority on any topic under the sun. From “Why is the sky blue?” to “Where do babies come from?” our parents learn to come up with quick and innovative answers to our questions. When we reached school, our teachers took over that sometimes uncomfortable job.
Google’s Rich Snippets, Meta Data and Schema unveiled
Looking good is an ongoing pursuit, for majority. Only exceptions could perhaps be new born babies who are in great shock soon after they arrive. Good looks attract & demand attention. Rulers of nations as well as ordinary people spend considerable time and money to look good. Good looks increases respect in addition to popularity and likability.
Smart Content Marketing – The need of the hour
What is content Marketing?
A web site can be promoted in many ways. Advertising used to the most common option. In the beginning there was banner advertising. Then came search marketing – search engine optimization and search advertising. As search engines evolved, the importance of content in websites increased. What initially started as a sub set of SEO, is growing steadily in importance. By and by, Content marketing evolved.
Fresh New Cleaner Google Search Engine Result Page – Fashion Week 2014 trends
Google gets a facelift
Google, the mother of all search engines gets a facelift. The Fashion week is officially over, and as some key trends for 2014 are starting to emerge, Google has decided to roll out a new look for the search results page.
