Facebook and Instagram to introduce ways to limit social media time
Arabian Business Article | 02 Aug 2018
According to statistics from Global Media Insight, the UAE has one of the highest rates of social media penetration in the world, with 9.38 of the country’s 9.45 million people being active social media users – 99.26 percent.
Residents help through information-sharing Facebook group
Gulf News Article | December 24, 2016
Although there are other similar Web-based forums for residents, Abu Dhabi Q&A’s success partly stems from the fact that it is hosted on a social media platform used by 46 per cent of the UAE population, as reported by digital agency Global Media Insight.
According to figures by UAE-based digital marketing company Global Media Insight, WhatsApp is the most actively used social messaging app, with 4.32 million users, followed by Skype at 4.23 million, and Facebook Messenger at 3.86 million.
Social media: new business platform for young entrepreneurs
Gulf News Article | February 19, 2016
According to 2015 statistics issued by Global Media Insight, a digital advertising agency in Dubai, the average daily use of social media via any device — PC, tablet, phone — is three hours and 35 minutes in the UAE. That is plenty of time to keep up with the latest trends.
The latest statistics gathered and displayed on Global Media Insight’s website for the first quarter of 2015 showed that 56 per cent (5.4 million) of the UAE’s population have active social media accounts, out of whom 48 per cent (4.6 million) are active mobile social accounts.
Marketing Reality: Digital is not the future, it is now
Khaleej Times Article | December 29, 2012
Rakan, who is currently the general manager — Technology and Business Development for Global Media Insight (GMI), brought over 10 years in professional experience as a digital marketing professional into the MBA classroom.