Social Media monitoring, or listening as it often called, is carried out to get an understanding of the conversations taking place in the social ecosystem. Regardless of you listening or not, conversations about your brand, competitors, industry are and will continue to take place. So it makes perfect sense to listen to what people have to say about you and your competitors.
Category archive: Miscellaneous
Whether you’re a one-man-show, or a fairly large multinational organization, your basic communication requirements remain the same. We all need email, file storage, calendars, and other tools to help us operate our businesses efficiently. Google Apps offers a highly effective, cost-efficient bouquet of services that businesses of virtually any size can benefit from tremendously.
Most brands are ready to step up on the bandwagon to join their competitors or simply to have a presence on social platforms. Content is posted, competitions with large media spend bring in more fans and the brand is content with their Social presence. What a lot of brands are not doing is actually LISTENING to their audience.
WordPress is built primarily for blogs, but the platform is modified quite often to operate as a full-on content management system. It is robust, stable, secure, amazingly supported by a large community of developers, full of features, and boasts some absolutely gorgeous themes. What’s even better is that it’s open source, so licensing fees are nothing you need to be concerned about