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Category archive: Miscellaneous

Hummingbird spawns new search canon

Hummingbird Google LogoGoogle’s fifteenth anniversary brought us the Hummingbird update, which is the biggest change to Google search since 2001 and impacts more than 90 percent of worldwide searches.                                                   

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Why Maintain Your Website: Even Static Ones Need Some Love

You’d be amazed at how many website owners neglect their websites post-launch. Whether you’re investing $100 or $100,000 into your website, you need to get the best out of your investment – just like you would any other. Would you hire an employee and ignore their needs for growth or career development?

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How Social Listening Can Help Take Business Decisions

Social Media monitoring, or listening as it often called, is carried out to get an understanding of the conversations taking place in the social ecosystem. Regardless of you listening or not, conversations about your brand, competitors, industry are and will continue to take place. So it makes perfect sense to listen to what people have to say about you and your competitors.

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Five Ways Google Apps Can Change The Way Your Company Operates

gmibloggoogleappsWhether you’re a one-man-show, or a fairly large multinational organization, your basic communication requirements remain the same. We all need email, file storage, calendars, and other tools to help us operate our businesses efficiently. Google Apps offers a highly effective, cost-efficient bouquet of services that businesses of virtually any size can benefit from tremendously.

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Learn from your Audience – LISTEN!

learn-from-your-audience-listen

Most brands are ready to step up on the bandwagon to join their competitors or simply to have a presence on social platforms. Content is posted, competitions with large media spend bring in more fans and the brand is content with their Social presence. What a lot of brands are not doing is actually LISTENING to their audience.

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