Jan24 2015

Whats App – UAE’s most favourite mobile app can be used from your PC

Posted by GMI Blogger Posted in Infographics, Social Media Marketing, Uncategorized

WhatsApp, the most popular mobile messaging app in UAE has become more user- friendly. With an avid user base of 63% of UAE’s mobile phone users, the latest feature has certainly been welcomed by users across Dubai, Sharjah and Abu Dhabi.

After acquisition by Facebook in 2014 for $19 billion, the revenue for the app crossed the $25 million mark. With over 750 million users this new feature is bound to increase & deepen engagement of user base with the App.

WhatsApp in Computer

Unlike many other apps, WhatsApp supports all major platforms like Android, BlackBerry, iPhone, Nokia, and Windows Smartphones. The expected user base is expected to increase with the introduction of this new feature. For all those who are using desktop computer along with their Mobile devices, with this update one can interact with their WhatsApp contacts and groups from the Computer itself. Continue reading

Nov26 2014

Mobile Websites vs. Responsive Websites

Posted by GMI Blogger Posted in Online Advertising, Uncategorized

A lot of people are very quick to scrap the idea of having a mobile website. Responsive websites seem to be preferred nowadays, and with the multitude of screen sizes websites need to cater for it’s quite justified. There is, however, a general lack of understanding in the region as to what the difference between the two are; hence, the decision of many to totally negate the idea of having one over the other

Wikipedia defines responsive web design as being  “an approach to web design aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).”[1]
Mobile vs Responsive Design

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Nov12 2014

SMEs Don’t Care About Data Security

Posted by GMI Blogger Posted in Miscellaneous

The title of this post is meant to be a generalization and to grasp your attention because it’s an important matter – data security that is. The bigger companies seem to understand its importance, and many do take the necessary precautions to maintain some level of data security. They don’t always do it very well, but quite often they have the basics covered. SMEs on the other hand very often don’t have much demonstrated concern for the privacy or security of their website visitors.
Website Data Security Continue reading

Oct23 2014

I Can Manage My Facebook Page On My Own. I Don’t Need You!

Posted by GMI Blogger Posted in Miscellaneous, Social Media Marketing

First and foremost, we’ll agree with the title of this blog post. Yes, you can manage your Facebook Page on your own, and in this respect, yes; you don’t need an agency to manage it for you. But then again, if you want to impact your business positively and actually make a return on your investment, then perhaps professional help should be considered.

Facebook Business Management

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Oct2 2014

The Importance Of Having Digital Professionalism

Posted by GMI Blogger Posted in Miscellaneous, Uncategorized

Being professional is undoubtedly one of the most basic aspects of business. From freelancers to small businesses to multinationals, the vast majority of us understands, appreciates, and respects the importance of professionalism. It can easily mean the difference between acquiring a new client and losing one, or getting hired for your dream job and being fired from it.

Digital Professionalism

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