The e-commerce space is nearing market saturation. With so many platforms available, investing in the right one for your business can be a daunting task. Here’s a guide to help you choose the best e-commerce platform for your needs.Continue reading
Posted by GMI Blogger Posted in web design
The demand for responsive design has shot up thanks to the explosion of smartphones. Many business owners are eager to adopt this approach as the one-stop solution for delivering to their customers on mobile.
But is a responsive website the best option? Let us take a look at some of the myths that surround this system.Continue reading
Posted by GMI Blogger Posted in SEO
Imagine yourself on a lazy Saturday afternoon. You finally have the time to try your hand at Lebanese cuisine. So you go on Google and search for “Lebanese recipes”. You get a list of lists. For the next 30 minutes you go to each of the links, read through their recipe recommendations, come back, click on the next one and repeat – until you realize that you’re too tired and would rather just order in.This is where Google’s Rich Cards can help you out. One of Google’s biggest visual updates for search results in mobile devices this year, rich cards can offer you recipes and movie recommendations from each link right in your results page, along with images and additional info. Rich cards on a mobile browser appear as carousels that can be scrolled easily as they are laid out horizontally.Continue reading
Posted by GMI Blogger Posted in Social Media Marketing
If you’re a business owner, chances are you’re using social media for marketing campaigns and Google Analytics to measure the traffic from your posts. Analytics, by default, will show the sources of your traffic at a particular time – whether it’s from Facebook, Twitter, online search or referrals from other websites.
But what if you want to dig deeper? That is, you don’t just want to see traffic numbers from Facebook, but whether that traffic is coming from a link in a particular post or comment. Then you need to start using custom UTM parameters for all social media links that point to your website, whether they are organic or paid.Continue reading
Posted by GMI Blogger Posted in Uncategorized
Wikipedia is the world’s favorite and most used reference publication. The Wikipedia is a web-based, multilingual free encyclopaedia-the single largest most popular general reference publication. If you as an individual or an entity aspires to have a presence, then Wikipedia is the place for you.
In the past the Encyclopedia was a print publication and limited to few individuals as not many could afford the price. Presently with the introduction of Wikipedia, anyone who can access the internet can use the Wikipedia. It was created by Jimmy Wales & Larry Sanger on 15th January 2001 – the very same year ‘Global Media Insight’ was established. Google started its operations 3 years earlier on 15th September 1997.Being the most used and popular reference publication, Wikipedia is held in great esteem. It’s very common to see people argue based on facts stated by Wikipedia.Continue reading