Driving Results in the UAE with DV360 Programmatic Advertising

Posted by GMI Blogger Posted in Paid Advertising

Jul 10 2023 at 9:21am
DV360 programmatic advertising statistics

Programmatic advertising is gaining significant traction in the UAE as businesses are looking for better ways to reach their target audiences. DV360 is one such powerful programmatic media management solution that can help businesses achieve their campaign goals.  As a leading digital marketing agency in Dubai, we have been leveraging the capabilities of DV360 for […]

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WHY DV360 IS A SUPERIOR PROGRAMMATIC ADVERTISING OPTION

Posted by GMI Blogger Posted in Digital Marketing

Jun 14 2023 at 4:05am

What is DV360? Previously known as DoubleClick Bid Manager, Display and Video 360 (DV360) is a comprehensive programmatic media management solution for businesses. With DV360, you can plan campaigns, design creatives, organize audience data, purchase inventory, measure campaign performance, and optimize campaigns, all in one place. DV360 serves as a versatile tool for marketers to […]

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Everything You Must Know About UAE’s Central Bank Digital Cur...

Posted by GMI Blogger Posted in General

May 17 2023 at 6:41am

According to reports by the Atlantic Council, 114 countries are taking initiatives to create a central bank digital currency (CBDC). This accounts for more than 95% of the global GDP. As the popularity of digital currencies increases, the global finance sector is preparing for a transformation. Today, 11 countries have fully launched a digital currency. […]

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AVERAGE TIME-ON-PAGE VS. AVERAGE SESSION-DURATION IN GOOGLE ANALYTICS

Posted by GMI Blogger Posted in Analytics

Mar 23 2023 at 5:30am

As more and more successful companies enter the data-driven digital growth phase, metrics that measure how visitors interact with a website and how many visitors interact with a website are gaining importance as a KPI or a measurement of the success of a brand website. Tools like Google Analytics can help measure these attributes. In […]

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SAUDI ARABIA SOCIAL MEDIA STATISTICS 2024

Posted by GMI Blogger Posted in infographics

Mar 6 2023 at 2:56am

Social media has been flourishing in the Kingdom of Saudi Arabia. While the younger generation has been using social media for communication and information sharing, businesses have been using it for marketing. Social media has now found a place in the digital landscape of Saudi Arabia, and it is bound to capture more attention in […]

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